[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.tehno.sk\/zabijaju-socialne-media-dobre-umenie\/#Article","mainEntityOfPage":"https:\/\/www.tehno.sk\/zabijaju-socialne-media-dobre-umenie\/","headline":"Zab\u00edjaj\u00fa soci\u00e1lne m\u00e9di\u00e1 dobr\u00e9 umenie?","name":"Zab\u00edjaj\u00fa soci\u00e1lne m\u00e9di\u00e1 dobr\u00e9 umenie?","description":"Tvorba hudby a rozvoj umenia sa r\u00fdchlo men\u00ed.\u00a0Siete soci\u00e1lnych m\u00e9di\u00ed zn\u00ed\u017eili n\u00e1klady na zavedenie a propag\u00e1ciu hudby, \u010do je skvel\u00e9.\u00a0Ale aj my \u017eijeme vo svete, kde m\u00f4\u017eete by\u0165 presl\u00e1ven\u00fd … … ","datePublished":"2019-07-08","dateModified":"2023-04-28","author":{"@type":"Person","@id":"https:\/\/www.tehno.sk\/author\/#Person","name":"","url":"https:\/\/www.tehno.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/dac37d998cdbc92cc7ee5d23d4d689a369122af40c5450007470acab45b61d68?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/dac37d998cdbc92cc7ee5d23d4d689a369122af40c5450007470acab45b61d68?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"tehno.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.tehno.sk\/wp-content\/uploads\/img_a304119_w16809_t1564511302.jpg","url":"https:\/\/www.tehno.sk\/wp-content\/uploads\/img_a304119_w16809_t1564511302.jpg","height":0,"width":0},"url":"https:\/\/www.tehno.sk\/zabijaju-socialne-media-dobre-umenie\/","wordCount":505,"articleBody":"Tvorba hudby a rozvoj umenia sa r\u00fdchlo men\u00ed.\u00a0Siete soci\u00e1lnych m\u00e9di\u00ed zn\u00ed\u017eili n\u00e1klady na zavedenie a propag\u00e1ciu hudby, \u010do je skvel\u00e9.\u00a0Ale aj my \u017eijeme vo svete, kde m\u00f4\u017eete by\u0165 presl\u00e1ven\u00fd … by\u0165 sl\u00e1vny.\u00a0Nie je to tak\u00e9 ve\u013ek\u00e9.\u00a0Dnes takmer ka\u017ed\u00fd – podobne ako celebrity – aj be\u017en\u00ed \u013eudia – potvrdzuj\u00fa n\u00e1\u0161 \u00faspech prostredn\u00edctvom soci\u00e1lnych m\u00e9di\u00ed po\u010dtom priate\u013eov, nasledovn\u00edkov, r\u00e1d a n\u00e1zorov, ktor\u00e9 dost\u00e1vame – \u010di s\u00fa tieto vz\u0165ahy skuto\u010dn\u00e9 alebo autentick\u00e9.Ned\u00e1vny\u00a0\u010dl\u00e1nok v\u00a0\u010dasopise Atlantic Magazine\u00a0tvrdil, \u017ee \u00faspech mladej kreat\u00edvy u\u017e nie je o technike alebo odbornosti.\u00a0Namiesto 10 000 hod\u00edn sk\u00fasenost\u00ed, ktor\u00e9 m\u00e1 k narodeniu g\u00e9nia, ktor\u00e9 mal Malcolm Gladwell vo svojej knihe\u00a0Outliers\u00a0, je teraz o 10 000 kontaktoch – o pr\u00edstupe k umeniu zameranom na z\u00e1kazn\u00edka, namiesto pr\u00edstupu postaven\u00e9ho na inov\u00e1cii, remesle a kr\u00e1se.Soci\u00e1lne siete sa stali klamlivou a rozbitou\u00a0n\u00e1hradou\u00a0za \u010dasovo n\u00e1ro\u010dn\u00fa (\u010dasto izolovan\u00fa) v\u00e1\u0161niv\u00fa pr\u00e1cu pri rozvoji remesiel a odborn\u00fdch znalost\u00ed.\u00a0Mlad\u00ed tvorcovia m\u00f4\u017eu by\u0165 pred\u010dasne ukolesovan\u00ed do falo\u0161n\u00e9ho pocitu tvorivej identity a \u00faspechu po\u010dtom priaznivcov a nasledovn\u00edkov na soci\u00e1lnych sie\u0165ach.Popov\u00fd umelec John Mayer pre\u0161iel obdob\u00edm, ke\u010f n\u00e1hle zatvoril svoj \u00fa\u010det na soci\u00e1lnych sie\u0165ach na Twitteri a na svojom blogu sa priznal, \u017ee m\u00e1 svoje vlastn\u00e9 tvoriv\u00e9 p\u00e1dy, ktor\u00e9 sa vyskytli pri vytv\u00e1ran\u00ed siet\u00ed: \u201eNem\u00f4\u017eete vytvori\u0165 trval\u00e9 umenie, ak ste silne zapojen\u00ed do soci\u00e1lnych m\u00e9di\u00ed.\u00a0Napadlo ma, \u017ee odvtedy, \u010do sa objavil Twitter, nikto, kto sa na \u0148om z\u00fa\u010dastnil, nevytvoril \u017eiadne trval\u00e9 umenie.\u00a0A \u00e1no!\u00a0Va\u0161e je naozaj zahrnut\u00e9 v tomto okruhu rovnako.\u00a0T\u00ed, ktor\u00ed sa rozhodn\u00fa zosta\u0165 offline, bud\u00fa pracova\u0165 lep\u0161ie ako t\u00ed, ktor\u00ed s\u00fa online.\u00a0Pre\u010do?\u00a0Preto\u017ee sa musia zbiera\u0165 skvel\u00e9 n\u00e1pady.\u00a0Musia zlo\u017ei\u0165 sk\u00fa\u0161ku odoln\u00fdch trin\u00e1stich r\u00f4znych n\u00e1lad, \u0161tyroch r\u00f4znych mesiacov a \u0161es\u0165desiatich r\u00f4znych \u00faprav.\u00a0\u010coko\u013evek menej je denn\u00e9 obchodovanie.\u00a0M\u00f4\u017eete bu\u010f z\u00edska\u0165 ve\u013ea zmien, alebo\u00a0zmeni\u0165 \u017eivot niekoho\u00a0bud\u00faci rok. \u201cNa semin\u00e1ri so skupinou na\u0161ich najlep\u0161\u00edch hudobn\u00fdch \u0161tudentov na Berklee College of Music Mayer vysvetlil, ako rozpt\u00fdlenie soci\u00e1lnych m\u00e9di\u00ed z\u00fa\u017eilo jeho tvoriv\u00fa schopnos\u0165: \u201eTweety sa skracuj\u00fa, ale piesne s\u00fa st\u00e1le \u0161tyri min\u00faty.\u00a0Pr\u00edde\u0161 s 140-znakov\u00fdmi zingers a piese\u0148 je e\u0161te \u0161tyri min\u00faty … Uvedomil som si asi pred rokom, \u017ee u\u017e som nemohol ma\u0165 \u00fapln\u00fa my\u0161lienku a bol som tweetaholic.\u00a0Mal som \u0161tyri mili\u00f3ny Twitter nasledovn\u00edkov, a ja som v\u017edy p\u00edsal na to.\u00a0A ja som prestal pou\u017e\u00edva\u0165 Twitter ako z\u00e1suvku a za\u010dal som pou\u017e\u00edva\u0165 Twitter ako n\u00e1stroj na riff na, a to za\u010dalo, aby sa moja myse\u013e men\u0161ie a men\u0161ie a men\u0161ie.\u00a0A nemohol som p\u00edsa\u0165 piese\u0148. \u201c\u00a0\u00a0                                                                                                                                                                                                                                                                                                                                                                                        4.1\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Zab\u00edjaj\u00fa soci\u00e1lne m\u00e9di\u00e1 dobr\u00e9 umenie?","item":"https:\/\/www.tehno.sk\/zabijaju-socialne-media-dobre-umenie\/#breadcrumbitem"}]}]